Make it click!
GILLETTE VENUS
Venus cares, not just for skin, skin-care and the people who use it, but also for the planet. So they always find more sustainable options for people to use their products.
To promote the use of their reusable handles, and disposable razor blades, we were challenged to create a 360 campaing to communicate in a sticky and creative way, that now you don’t need to dispose the whole razor but just the blades.
This way you give yourself, your skin, your beloved ones and the planet, the best possible care.
CONCEPT & CW: Thamara Schmid, Lucía Mendezona
AD: Navid Shahabi
ECDs: Kerstin Correll, Christopher Stricker
AGENCY: Grey Germany